Exit Coach Radio

Vince Mastrovito - Causes and Solutions for Family Business Conflicts

Vince Mastrovito is the Owner of Prometis Partners Inc, a business coaching and exit planning firm. In this interview we discuss common causes for Family Business conflicts and how to address them.

ALL STAR SATURDAY

 

We hope you enjoy this 10 minute compilation of 1 minute tips from our past guests! Have a great weekend!

Michael Koenigs - Tips on Surviving and Thriving from a Serial Entrepreneur

Mike Koenigs is an unemployable serial entrepreneur with a high-school education whose obsession with taking apart gadgets to figure out their inner workings started as soon as he could crawl. He quickly learned he has the attention span of a bag of gnats on amphetamines. His curiosity in tech, psychology, entertainment, storytelling, entrepreneurship, marketing,
and spirit has taken him to Uganda where he witnessed a woman dying of AIDS in a mud hut to the great pyramid in Egypt where he chanted in the king’s sarcophagus with Deepak Chopra and Wayne Dyer. He has played the didgeridoo in an IMAX movie, produced a feature film, started and sold five businesses from scratch, survived stage 3A colorectal cancer, and created a video game that shipped with six million boxes of General Mills cereal.

He believes entrepreneurship is an international language of peace, opportunity, freedom, and abundance.

 

Dave G - What Good is a Part-Time CFO? (K0617)

Dave G (aka Dave Gajdzik), Managing Partner of Dave G CFO discusses the value of hire an experienced CFO part-time for business owners who do not have the budget for a full-time CFO.

Transcript: 

Dave: In simplest format, I provide CFO services for those firms that have yet to justify the cost of a full-time CFO, and I like to take the position that every firm should have a CFO, but the reality is in a business somewhere between $3M and $50M, they really can't afford that individual because it appears to be an overhead function. That's where we come in and we fulfill that void that's there. So, I don't need to work there 40 hours a week, maybe it's only 8, maybe it's 12, maybe it's 4, it depends upon every client. It doesn't matter whether you're in construction, distribution, internet, manufacturing, non-profit, paper industry, we can address all of those based upon the as needed basis. You know, doctors, we'd like to have a doctor handy anytime we need them. Well, what is it? It's on an as needed basis. Most companies don't have attorneys on staff. What is it? It's on an as needed basis. So, the CFO is really in that same league as the attorneys and the doctors, and when you need them, you need that professional with the formally educated background and the experience. So that's what we fulfill and that's how we make it happen. 

 

Brad Leggett - High Performance Sales Teams - How to Build, Lead and Retain Yours (D0918)

Brad Leggett of www.LeggettSales.com returns to the show to discuss more in-depth recommendations on how to find, train, and motivate the right team, how to develop routines that make your CRM pay off, and a blueprint for productive sales meetings.

 

John Anderson - Make Your Business Attractive Well Ahead of a Sale

John Anderson of The Glowan Consulting Group shares great tips about being "sale-ready"

Robin Waite - Fearless Business

Robin Waite of Fearless Business shares brilliant tips and strategies on how to "productize" a service business and stand out from your competition.

Brant Cooper - What Are You Doing to Move Your Needle?

Brant Cooper, NYT best-selling author of The Lean Entrepreneur and CEO of Moves the Needle.  Brant is an entrepreneur and intrapreneur mentor who's leading organizations out of the mental industrial age of asserting power and control methods into a culture of creativity, innovation, and lean methodologies to offer new value to customers, overcome growth plateaus, and empower individuals to make innovative changes.

Brant runs a team of four to produce a $2M ARR. Brant and I talk about his success milestones such as IPO, acquisition and rapid growth...as well as devastating failures. Be sure and read The Startup Bluebook

Janne Ohtonen - The 1 Reason Your Business Exists (C0118)

Janne Ohtonen is in the business of Customer Experiences and is going to talk about Customer Experience

Strategies.

Questions discussed:

What makes customer experiences so important?

How can companies ensure they are producing remarkable customer experiences?

What happens for organizations that do not put proper effort in customer experiences?

Offer:

Free online video training series for creating your own customer experience blueprint at http://bit.ly/cebbillblack

Contact info:

Email Address janne@ohtonen.fi

Website http://addvalueto.me

 

John Bly - Cracking the Code to M&A Growth

John Bly is the co-managing member of LBA Haynes Strand, PLLC. Today, John will discuss how small businesses are valued and where funding for deals comes from. 

 

Questions discussed:

 

1. How are small businesses valued?

2. What is the current M&A environment like?

3. Where is the funding for deals coming from today?

 

Contact info:

 

Email: john@lba-cpa.com

Website: www.lbahs.com

 

 

George Wunderlich - Mission Awareness

George Wunderlich is the Executive Director at the National Museum of Civil War Medicine. In addition to being a museum, the site is home of the Letterman Institute which specializes in advanced military medical management training and corporate management and mission awareness training. 

Questions Asked:

 

1. Your training is based on mission, sub-mission, and submission...what is the difference between sub-mission and submission?

2. What are the similarities between military medical and corporate management training?

 

Contact Info: 

Email: george.wunderlich@civilwarmed.org

Website: www.civilwarmed.org

 

 

Katie Wagner - Digital Marketing Demystified (F2718)

Katie Wagner of Katie Wagner Social Media clearly explains the best strategies to get potential customers to your website.

 

Please share this interview with your Social Media contacts!

 

 

Gary Lillian - Hey, Sellers: “What’s Your Enterprise Value Proposition to Your Replacement”

Questions discussed:

For owners preparing to sell their businesses: what is typically their biggest challenge? 

An Enterprise Value Proposition. That’s kind of a new concept. What does that mean to someone who wants to get the highest possible value for their business in the near future?

“Transition obstacles”?  Can you give me an example?

Contact info:

Email Address glillian@reinventures.com

Website www.reinventures.com

 

Jim Immel - Legacy Decision Making

Jim Immel, of Immel and Associates, is a succession coach who truly put his clients first. Having an extensive background in the insurance industry, Jim asks unique questions that other advisors may not consider. In his time working in the insurance industry, he found that his clients were more prepared for death than life. This spurred Jim to make the eventual shift into coaching, and he now helps people imagine and achieve their goals.

In his interview, Jim talks about the importance of deeply understanding what his clients care about, and challenging the status quo. Knowing that the corner office can get lonely, Jim serves as sort of a business psychologist and helps business owners reflect on their past decisions in order to more strategically move into the future. He shares the value of listening and asking potent questions that facilitate a clients’ breakthrough. Jim also deciphers the phrase “key employee” and why they are critical to a successful succession plan. With over 40 years of experience, Jim has a huge collection of wisdom, and everyone can benefit from his expertise.

1 minute sections:

• 13:17-14:20: Talking about fight or flight thought mechanisms at play when speaking
• 14:53-14:54: Take them back before you take them forward - thinking about the biggest decision made 10 years ago and realizing how quickly that time went by
• 18:24-19:24: Talks about success in succession planning when able to retain talent/key employees
• 20:59-22:01: Distinguishing between key employee vs. critical employee - getting a better understanding of critical fixtures in business

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Todd Palmer - Fail Forward Leadership: the 4-step formula to success

CEO of Extraordinary Advisors, Todd helps his clients ditch their comfort zone, dive into their “failures,” and re-frame their mindset to be more authentic, transparent, and vulnerable to affect real change along the path to success.

In this interview Todd gave some great tips on how to initiate necessary changes in your life (or your business) and also helped with knowledge about how to find and keep great talent in these difficult times. 

 

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Kathleen Quinn-Votaw - People Continuity

Kathleen Quinn Votaw, CEO of TalenTrust, Author of Solve the People Puzzle and professional speaker talks about People Continuity.

Questions we discussed:
In these challenging times how should leaders "put people first"?
What tools do you recommend for leaders to understand the employee health of their organization?
What can organizations do to be prepared for the recovery?

Two special offers:
1. Take our free Talent & Culture quiz to inspect your companies culture health at https://talentrust.com/quiz/
2. Buy Kathleen's book, Solve the People Puzzle  - Click here 

 

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Martin Staubus - ESOP Administration Costs Vary Widely

Here's a past highlight from one of our Guests. Find their full interview at www.ExitCoachRadio.com -- just click "Audio Library" in the "LISTEN" section and enter their name to hear all of their past interviews!

In this 1 minute highlight, Martin Staubus, Consultant - Beyster Institute at the Rady School Management  explains that ESP Admin costs can vary widely so it makes sense to shop and compare when considering an ESOP.

Click the LinkedIn button to Share this interview with your contacts!

 

Dan DeMuth - Secrets of the Golf Whisperer (G1017)

 

 

 

 

 

 

 

 

Dan DeMuth is an author, PGA golf professional, and owner of Secrets of the Golf Whisperer. He uses his professional skills and experiences to help show business owners the power of focus and how interactive learning promotes effective change in people.

Website: www.secretsofthegolfwhisperer.com

 

Click the LinkedIn button to Share this interview with your contacts!

 

 

 

Jonathan Goldhill - What Does it Take to Scale a Growing Company? (D1218)

 

Jonathan Goldhill is the “Head” Coach at The Goldhill Group, a strategic-planning and business coaching company in the Los Angeles metro area. He is a veteran business and management consultant, coach and advisor with almost 30 years experience.

Raised outside New York City, Goldhill moved to California at age 20 to start his journey helping entrepreneurs find their freedom. At 30, he started advising, coaching and consulting with entrepreneurs and business owners.

As a student of personal transformation experts such as Werner Ehrhard, Tony Robbins, Jack Canfield, T. Harv Eker and Brendon Burchard – AND as a student of entrepreneurship, leadership, and business – Jonathan has focused on helping leaders with humility to build their teams with humble, hungry and smart people.

Click the LinkedIn button to Share this interview with your contacts!

 

Jim Muehlhausen - Half Retire

Jim Muehlhausen, Founder of Half Retire, helps individuals maximize their business value via a strategy he calls Half Retirement. Jim noticed a trend of people reluctant to fully retire and sought to create a solution. Some business owners may lose their sense of identity if they are no longer at CEO status, and can tend to struggle to find ways to fill the day without the work they know and love. Meanwhile, some may simply struggle to sell the business for their magic number and remain in the business out of necessity.

In his interview, Jim describes what half retirement looks like in a practical sense, as well as what needs to happen in order to successfully half retire. He discusses the benefits of being able to drive up the value of your business while working less hours, and ultimately not losing money to transactional sales tax. Jim shares ways to design work away and be responsible for only the unique areas in which you cannot be replaced. He also discusses his upcoming book, also called “Half Retire,” which dives deeper into the concepts he’s outlined. If you desire to maintain a successful company and income while working less, Jim’s interview is definitely for you.

1-Minute Sections: 

• 3:59-4:50: What is Half Retirement all about?
• 7:19-8:19: Some of the things needed to successfully half retire.
• 9:56-10:57: You cannot simply delegate your way to half retirement, you still need to bring your unique work.
• 16:22-17:15: Technology’s role in the half retirement process and business valuation.
• 18:30-19:28: Delegation costs money, but there are ways to design work away.
• Click the LinkedIn button to Share this interview with your contacts!

 

Carol Marzouk - Executive Lion Taming and Why You Might Need It!

Carol Marzouk is always fun to have on the show. Here she shares some stories that illustrate how owners can sometimes be the worst enemy of the value of a business. If you hear her describing you in this episode - call her immediately! Here's her website link: click here

Merry Neitlich - Marketing Strategies to Beat Content Fatigue

Merry Neitlich, Provisors member and Founding Partner of EM Consultants, assists firms and individuals with turning brands into sustained business development opportunities. She has been a business development consultant for over 25 years, specializing in only professional service providers. Merry is here to provide expert advice on communication and marketing. In a time where content fatigue is rampant and people are thirsting for the next step, Merry has tips to combat this increasingly common issue. 

In her interview, Merry stresses the importance of staying current, and branding in a way that goes beyond just providing good service. Now more than ever, it is essential to walk the walk when it comes to diversity and inclusion. Merry suggests that in order to effectively communicate and market your brand, your strategies should be based on the needs of your client. It is critical to get in touch with your clients, and to do so in a way that doesn’t exhaust them. Merry sheds light on what the new normal may look like, as well as ways to improve your online presence both on LinkedIn and Zoom. 

Link to “Standing Out in the New Norm” - https://www.jdsupra.com/legalnews/standing-out-in-the-new-norm-be-the-72665/

1-Minute Sections:

• 3:54-5:06: What do clients really want? Merry shares methods to beat content fatigue.
• 11:02-12:12: Importance of mixing up media when sharing messaging with clients. 
• 12:55-13:57: Necessity of putting the client’s needs first. 
• 16:16-17:05: Are you walking the walk and talking the talk when it comes to diversity and inclusion?
• 21:50-23:01: Potent tips for enhancing your image on video conference calls.

Click the LinkedIn button to Share this interview with your contacts!

 

Aleen Bayard - Planning Your Exit Should Be Part of Your Annual Planning (L2617)

Aleen is a leadership development and executive coach. Her coaching approach is to help the client use the

coaching process to accomplish specific business goals. The sale or succession plan is one of the most

complex and emotionally-laden business scenarios she encounters.

Questions discussed:

What is the biggest issue you see when working with business leaders, especially those in the process of

contemplating a transition or exit strategy?

Do you suggest the clients hire someone like you personally or do you work with a larger executive team?

What is the most important lesson learned you can share with our audience?

Contact Info

Email:

aleen@marketzing.org

Website:

www.marketzing.org

 

 

Vince Mastrovito - Bringing your kids into the business?

A certified exit planning advisor, Vincent is the founder and president of Prometis Partners. He began his career in 1989 providing wealth management services to businesses and individuals. After two decades with Lincoln Financial Group, confident in his own experience, Vincent built his own firm, Prometis Partners.  During his years as an independent succession planning advisor, Vincent has discovered his true passion for working closely with business owners on exit planning strategies. He brings his experience and enthusiasm for finding solutions to each new challenge.

 

Today we discuss the following questions:

 

Why should you consider this?

 

What challenges are there?

 

What makes a successful relationship?

Alan Beaulieu - Prepare to Prosper Before the Next Great Depression (J2417)

ITR Economics is in the business of international economic forecasting and consulting.

Alan discusses the great depression coming to the US and what we can do to prosper by knowing this information.

Questions discussed:

Why is the Great Depression coming to the US?

Is it just the US?

When? Also, can anything stop it?

Contact info:

Email Address alan@itreconomics.com

Website www.itreconomics.com 

Read his Book:

Prosperity in the Age of Decline

Print and ebook, Amazon and Barnes & Noble

Rodney Hatley - Do I need to go Offshore for Asset Protection?

Rod Hatley of Chhokar Law Group P.C. discusses concepts related to Asset Protection and Wealth Preservation. We add new content daily! Listen on iTunes: iTunes.ExitcoachRadio.com .  

Transcript: 

Bill: There's been a lot of talk lately about different types asset protection strategies, especially from business owners who are going from a complicated business asset to liquid. Here's Rod Hatley. 

Rod: Unfortunately, there are people out there who prey on the unsophisticated, and they will talk to you about going offshore, hiding assets, and evading taxes. And, unfortunately, that does happen, but I'm here to tell you, a change in the law some years ago, we can achieve a similar level of protection domestically. We've found that it makes a lot more sense to keep a client domestically, if they'd like to stay. Let me say it this way: asset protection, if it's done legally and ethically, it's not about hiding anything, it's about simply structuring the owner of the asset so that they're safeguarded from risk, nothing more, nothing less. And we can help clients avoid taxes, but we can't help them evade. 

 

Anthony Mulkern - The Secrets of Exit and Succession Planning

 

Click here to read this episode's transcript. 

 

Anthony Mulkern, President of Mulkern Associates, helps CEOs, founders, and business owners increase their enterprise value through executive leadership training. Tony has over 30 years of experience as an executive coach and business consultant. He helps ensure that businesses which eventually go to market become part of the 20% that actually sell. Tony’s expertise will help you position your business to become far more valuable to buyers. 

 

In his interview, Tony describes some of the many reasons that a majority of businesses never sell, and how you can get yourself into the category of those that do sell. Many business owners don’t realize that what they’re selling is an earning stream. He explains a bit about his methodology in coaching entrepreneurs on how to improve their enterprise value, and therefore become more attractive to buyers. Get a pen and paper ready for Tony’s extremely valuable tips.

 

1-Minute Sections:

• 4:17-5:34: An example of a reason why 80% of businesses that go to market do not sell.
• 6:14-7:11: Explaining why it is a problem if you wait too long to sell.
• 8:23-9:31: Why you need to be aware of potentially inflated business valuations.
• 14:14-15:17: Common mistakes that entrepreneurs make when hiring executives.
• 18:50-19:45: Some characteristics of businesses that will sell.

 

Pam Reyes - How to Build Cohesive High Performance Teams (E1817)

 

 

 

 

 

 

 

 

 

Did you ever wonder how some teams seem to be firing on all cylinders and others are limping along? Learn from Pam Reyes, Business and Leadership Advisor with over 20 years experience leading cross-functional teams, how you can build cohesive high performance teams based on strengths to increase profitability and reduce turnover.

Website: www.pamreyes.com

 

 

 

 

Paul Ousterhout - KPIs, Profits, and Exit Strategies

Host: Bill Black. 

Paul Ousterhout explains KPIs and how they can drive profit and exit strategies. 

 

 

Dan Miller - Living a Longer and Healthier Life (G0817)

Dan Miller is a nutrition and wellness coach and today he will talk about making a plan to live a longer and healthier life.

Questions Answered: 

1) Why does America have a weight problem?

2) Can't I just eat less and exercise more?

3) What's the one thing to change today to live longer?

Contact Info: 

Website: danmiller.tv

Email: dan@danmiller.tv

 

John Anderson - Increase the value of your business prior to putting it up for sale

John Anderson of the Glowan Group shares his insights and tips for business owners who are preparing for the future sale of their business.

 

 

Harley Bjelland - Review Your Employee Benefits Regularly (D0618)

 

 

 

 

 

 

 

 

Harley Bjelland is a Top Employee Benefits Attorney providing counsel for retirement plans, health plans and executive compensation plans.

 

Questions Answered: 

 

1) Why do people need a benefits attorney?

2) What kinds of things do you help people with?

3) What are the worst examples of problems with clients?

 

Contact Info: 

 

Website: TheErisaLawFirm.com

Email: harley@TheErisaLawFirm.com

 

 

Gary Kunath - Mastering Life Balance: How to Achieve Greatness at Home & Work

Gary Kunath is the CEO of GMK Holdings, a speaker, author, and a writer. Gary travels and speaks to major companies and universities on the subject of Mastering Life Balance. Today, he will discuss how to achieve greatness at both home and at work.

Questions Discussed:

1. How did you build a seminar for the 2nd in command at Cisco Systems, supporting his initiative on bringing humanity back to business?

2. What colleges have you spoken to and what has the reaction been?

3. Why do businesses care about mastering life balance now?

Contact Info: 

Email Address: gkunath@aol.com

Website: www.garykunath.com

Thomas Young - How to Attract Qualified Customers (E1218)

 

 

 

 

 

 

 

Thomas Young works with companies to help attract qualified customers by focusing on inbound and content marketing. His business is called Intuitive Websites and today, he will discuss how to implement these important strategies into your business. 

 

Questions Answered: 

1) What is inbound marketing?

2) What is content marketing?

3) What is the role of mobile technologies?

Contact Info: 

Website: www.IntuitiveWebsites.com

Email: tom@intuitivewebsites.com

 

Help Thomas - Click the LinkedIn button to Share this interview with your contacts!

 

 

 

Scott McLean - What do the Three Blind Mice have to do with Your Financial Plan?

Scott McLean, of McLean Advisory Group, is also the author of “Three Blind Mice,” a book intended to help prevent people from ending up in a #financial mousetrap. With over 35 years of experience, Scott’s expertise cannot be denied, and his client retention rate further proves this. He prioritizes client relationships so they can truly be on the same page and make the wisest decisions together. 

Throughout his interview, Scott discusses the significance of an advisor’s relationship with their client. Planning for #retirement is not a cookie-cutter process. He also stresses the importance of education and sharing a common understanding of definitions and philosophy. The current process is somewhat impersonal and separated, but Scott breaks down the importance of having a cohesive relationship between #advisors, lawyers, and accountants.

Lisa Caprelli - What Color is Your Message? (D1018)

 

With a 10-year radio career overlapping 20 years in business consulting, marketing, and branding, Lisa Caprelli strategically uses content and message branding to grow companies. Known for inspiring business leaders to be innovative, she has helped businesses grow, including Fortune 500 companies. Her media career has included The Business Experience Show, The Free Money Hour, and other programs on stations like 97.1 FM, KFWB, KNX 1070, KFMB, and KABC, as well as real estate finance and motivational books.

Be sure and pick up a copy of her book "Color Your Message" on Amazon!

 

Steve Van Valin - Shaping a Culture that is Engaged to Innovate (A1818)

Steve Van Valin, Founder and CEO of Culturology, helps companies shape a culture that is engaged to innovate. At Culturology, they specialize in contemporary cultures where people need to be competitive, especially customer-facing businesses looking for a unique edge. A business’s culture is much like a personality and determines the common expectations people have when working together. By shaping the culture intentionally, you can help your team be more innovative and engaged. 

In his interview, Steve discusses high-level tactics of culture design and how it can contribute to innovation. He highlights the importance of being an expert at the creative process in order to facilitate more creativity from your team. While the phrase may seem paradoxical, Steve encourages you to plan time for spontaneous interactions. Steve also proposed the idea of “addition by subtraction,” meaning sometimes it takes removing barriers in order to help employees become more innovative. Steve’s insight is a powerful tool for anyone hoping to get more cohesion and creativity from their teams through relatively simple means.

1-Minute Sections:

• 2:24-3:15: How Steve defines culture and how it is like a personality.
• 6:41-7:46: Consistencies in how companies of any kind drive innovation.
• 10:16-11:23: Good creative ideas can be small things involving constant problem solving.
• 14:23-15:28: Become an expert on the creative process itself in order to help your team think more openly.

 

 

Peter Levitan - After A Business Career, What?

 

Peter Levitan coaches marketing agency leaders on their business development and just wrote the Book... "How To Sell Your Advertising Agency". (Note: this works for any business and is a lot about understanding why you are selling and what you are going to do next.)

And, in 2012 he wrote "Boomercide. From Woodstock To Suicide." "The book is about using suicide as a financial planning tool. When I sold my last business my accountant told me... you know how much $ you have / How much you spend / but not how long it has to last. I said, but...." 

Realizing after he sold his business that he was free to "live anywhere", he moved to San Miguel de Allende Mexico in 2016.

Here's a few questions we discussed the answers to today:
You sold a business in 2012. What was your post business plan and what have you learned?
Why did you write Boomercide?
What is life like in Mexico? How did you make that decision?

Peter's tips for those of you who are contemplating "what's next" include"
"Have a plan. Know your goals. Do the research. Most people do not."

Learn more about Peter at his website at Peterlevitan.com

Carl Allen - Growth Through Acquisition

Carl Allen, Co-Founder of Dealmaker Wealth Society, is a world-class entrepreneur, investor, and corporate dealmaker. He’s enabled over 300 deals collectively valued at nearly $50 billion in the last 3 decades and analyzed thousands of other businesses across industries. Carl is a bona fide serial entrepreneur and expert when it comes to business acquisition. At Dealmaker Wealth Society, Carl is in the business of coaching others to buy, sell, and scale their business. 

In his interview, Carl explains his philosophy on why you should acquire a business rather than start from square one. Most new businesses fail within the first 10 years, with half of them failing in just the first year. By acquiring, you can begin with something already successful or leverage their existing success and expand your business into new areas which are already a proven success. Carl shares ways you can prepare your business to be sellable, along with why you should be prepared due to the upcoming economic forecast. If you work on your business instead of for your business, Carl knows you can find heightened success and fulfillment. Expand your business’ potential by tuning in to Carl’s expertise.

1-Minute Sections:

• 4:25-5:35: Instead of starting a company fresh, buy a profitable existing business.
• 6:18-7:20: Criteria for identifying what business you should buy.
• 11:04-12:18: Challenges Baby Boomers are facing when trying to sell their business.
• 14:36-15:48: Ways to work on your business and not in your business via solid partnerships.
• 18:19-19:34: Insight on the transfer of wealth happening in the next 10-15 years.

 

Meghan Lynch - What Branding Fears are Holding You Back?

Meghan Lynch is the CEO of Six-Point Creative, a brand strategy agency that helps “second-stage” companies break through growth plateaus. As part of her mission to help small businesses challenge the goliaths, Meghan has served as an expert advisor to second-stage clients in a wide range of industries, from fast-casual restaurants to industrial manufacturers. Meghan was named an Enterprising Women of the Year in 2019 and enjoys testing her limits as an endurance runner. 

Some of the issues Meghan discussed today:
The fears holding high-potential companies back from growth • Brand strategy for family businesses • What is a second-stage company? • Common mistakes companies make when they rebrand • How to hire and manage marketing expertise

 

Michelle Seiler Tucker - Exit Rich

Michelle Seiler Tucker is the Founder and CEO of Seiler Tucker Incorporated and is going to talk about hot to build a sustainable, scalable, and sellable business utilizing her proven techniques outlined in her newest book Exit Rich®.

Some of the questions she answers in this interview:

• What are some of the biggest mistakes you see business owners make?
• Why is it important to plan your exit strategy from day one using the ST GPS Exit Model?
• The big thing that you talk about is the ST 6 P Method to sell your business for huge profits. Can you tell us what the 6 P’s are and why they are so important?
  
  Michelle has written a great upcoming book, Exit Rich. You can find more information on the book and receive additional benefits from purchasing the book on exitrichbook.com

Keziah Robinson - Stop Helicopter Parenting Your Business

Keziah Robinson (pronounced KAY-zee-uh), is a business strategist, CEO coach, and investor. Described by her clients as a “shapeshifter” who “can coach business owners through any challenge at any stage of their business,” Keziah helps small business CEOs navigate the operational and existential challenges of scaling up, pivoting, and/or selling a business they’ve put their blood sweat and tears into. Keziah holds a BS in Physics from Stanford University and an MBA from the Wharton School at the University of Pennsylvania, and she serves on the advisory board of Private Packs, an innovator in the fast-growing femtech industry. 

Some of the questions Keziah answered today:

1) What does it mean to "helicopter parent" your business?
2) Why is it so hard for business owners to stop doing it?
3) What are some practical tips to break out of this pattern?

Ken Majer - Establish a Value Driven Culture

 

 

 

 

 

 

Dr. Kenneth Majer has been a successful author, speaker, and consultant to companies large and small for over 30 years. He is a subject matter expert in change management, corporate culture, communications, values-based leadership, organizational alignment, and management training.

Ken is best known for using values-based concepts to improve corporate culture. His premise is that values-driven companies always outperform the competition. He uses his experience and insights to change businesses dramatically and permanently. Ken’s vision includes helping companies stay ahead of the curve as they adapt to new realities in today’s radically changing business world. His goal is to enable leaders to use the power of values-driven alignment to enhance their success.

Ken provides insight, products, and services that business leaders rely on for success. Establish a values-driven culture as your core business strategy to help your company outperform the competition!

Contact Info: 

Website: www.kenmajer.com

 

Help Ken out - Click the LinkedIn button to Share this interview with your contacts!

 

 

 

Lee Goldberg - Preparing for Your Business Exit Strategy

Lee Goldberg, Transactional Attorney and owner of the Law Offices of Lee R. Goldberg, is an expert at growing businesses’ value through exit planning strategies. He’s had over 33 year experience and seen millions of dollars left on the table due to lack of plan. Lee’s mission is to help his clients keep more of the money they earn and protect their wealth for generations to come. Lee knows firsthand that you should not wait to plan your exit strategy.

In his interview, Lee shares a valuable collection of information we don’t always hear when talking about exit planning. Specifically, he gives 8 tips for what you should do now to better prepare your exit planning strategy. Lee shares valuable insight on what buyers look for before committing to buying a business. He also shares powerful ways to increase your EBITDA. Proper exit planning is an effective way to drive up your business value, but it takes time and expertise, don’t miss out on Lee’s indispensable wisdom.

1-Minute Sections: 

• 3:09-4:06: Why having an exit strategy is the best way to add value to your business.
• 5:30-6:32: Now is the time for exit planning, waiting may mean it’s too late to restructure. 
• 8:33-9:40: Method to increase EBITDA drastically and drive up business value. 
• 17:11-18:11: Business structure review is essential to highest valuation. 

 

Arwen Becker - Retirement Strategies for Women

John Whitt - Your Business Success Blueprint

John Whitt of BusinessWhitt shares his tips, ideas & precautions so you can be well planned!

 

 

Reb Risty - Marketing in the Virtual Universe: 5 Reasons Every Business Should Use Video Testimonials

Reb Risty, Head and CEO of REBL Marketing, is a marketing expert with useful information for communicating with your customers in these unique times. After starting her company in 2008, her mission has been to help her clients clearly communicate their value propositions and boost engagement. The marketplace has rapidly shifted from a digital world to a virtual universe, so online presence is more important than ever before, and video testimonials are a great place to start. As we begin to reopen, Reb has tips for marketing in a cognizant manner.

In her interview, Reb discusses the importance of continuing communication with your customers. She dives deep on the importance of having not just testimonials, but video testimonials from clients. Reb shares some of the reasons video testimonials are so successful and how you can easily start generating your own. It is essential to adapt to the changing marketplace, use Reb’s tips to thrive in the virtual space.

1-Minute Sections: 

• 5:28-6:21: Marketing tips for the re-opening and business survival.
• 6:54-7:58: “We went from a digital world to a virtual universe,” continue evolving your plan. 
• 8:49-9:54: Importance of testimonials, and reasons why a video testimonial is even more powerful.
• 11:30-12:30: Simple ways to get video testimonials from your clients.
• 13:22-14:24: Sweet spot of time frame for video testimonial, with social media platforms and customers in mind.
• 17:34-18:20: Keep communicating with your customers, they’ll know you’re there for them when things bounce back.

 

Wayne Herring - Can you really have it all?

As the founder of Business Builder Camp, Wayne Herring has helped men across the country grow their businesses into successful and thriving enterprises. 
Business Builder Camp brings men who own businesses together for fun, adventure, and comradery and explore the limits of their potential.

Some of the areas we touch on in this interview:
How to make the vision in your head a reality • Living a fulfilling life of adventure, family, and satisfaction as you grow your business  • Why we need people to help part the “curtains” in life • Camp / Rendezvous - reasons to gather with other sharp high performers 

 

Lance Graulich - Franchise Opportunities and Lessons

This episode features CEO of ION Franchising, Lance Graulich. Lance is the founder & CEO of ION Franchising, an industry leading franchise consulting and development group, that represents over 500 franchise brands & business opportunities within 90 categories. Lance helps prospective entrepreneurs find their perfect franchise for FREE. He also assists independent business owners in creating a franchise system.

Every business has a story

Lance started out in the family business on Wall Street after receiving an economics degree. He then joined a TGI Fridays franchise in Phoenix, AZ as a key executive and was vital to the rapid growth of this $225,000,000 organization. Mr Graulich was a multi-unit, multi-state franchisee of Wingstop and Krispy Kreme Doughnuts. He has created countless start up brands and has become the industry leading donut expert. He is the founder of a donut chain called Pinkbox in Las Vegas. His latest start up bakery project is with a Food Network star. As a business start-up expert with more than 25 years of experience, he has served as President of various franchise advisory councils and boards advising emerging franchise brands. He has helped a multitude of companies grow efficiently & effectively. 

David C Baker - Doing What Works

 

David C Baker, Principal of ReCourses, Inc., is an author, speaker, and advisor. Previously owning his own marketing firm, he found himself giving advice to other business owners a majority of the time and he pivoted aptly. For the last 26 years he’s been a management consultant to the advertising, design, interactive, and public relations fields, advising principals on making better business decisions. Dubbed the expert’s expert, David joins us with profound insight on what works in the ever-changing marketplace.

In his interview, David relates our current turmoil to that of 2008, and speculates about how things will look on the rebound. He sheds light on what changes will almost certainly be temporary, and also what is likely to stick around. David is optimistic about the critical thought and forced reinvention spurred by Covid, but also shares some aspects to be cautious of. Additionally, he shares some thoughts on what advertisers can be doing differently in order to deliver a more meaningful message. Only the strongest business owners will thrive through this, so be sure to listen to David’s critically important advice.